{"id":3286,"date":"2020-11-21T11:17:23","date_gmt":"2020-11-21T11:17:23","guid":{"rendered":"https:\/\/www.virusad.com\/?post_type=projekte&p=3286"},"modified":"2020-11-21T11:17:23","modified_gmt":"2020-11-21T11:17:23","slug":"hasler-weinkellerei-ag","status":"publish","type":"projekte","link":"https:\/\/www.virusad.com\/fr\/inspiration\/hasler-weinkellerei-ag\/","title":{"rendered":"Hasler Weinkellerei AG"},"content":{"rendered":"
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Vin noble cherche robe attrayante<\/h2>\n

Les vins nobles de la cave Hasler avaient besoin d’une nouvelle apparence. La premi\u00e8re \u00e9tape a consist\u00e9 \u00e0 rendre concret le positionnement et les comp\u00e9tences cl\u00e9s de la marque. La nouvelle conception visait \u00e0 cr\u00e9er pour la marque une image affirm\u00e9e et originale. L’objectif \u00e9tait d’accro\u00eetre la fid\u00e9lit\u00e9 des clients \u00e0 la marque, de gagner de nouveaux clients et d’augmenter durablement les ventes.<\/p>\n <\/div>\n <\/div>\n

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Une image peu orthodoxe<\/h2>\n

La nouvelle apparence choisie refl\u00e8te l’approche moderne et non traditionnelle mise en \u0153uvre dans la production de vin, qui s’appuie sur des crit\u00e8res qualitatifs. C’est ainsi que sont n\u00e9s la nouvelle identit\u00e9 HASLER VINdividuel et des noms de vins sortant de l’ordinaire, qui font \u00e9cho au caract\u00e8re et \u00e0 la typicit\u00e9 du c\u00e9page. Ces \u00e9l\u00e9ments forts s’affranchissent des associations connues et incitent \u00e0 la r\u00e9flexion, \u00e0 la discussion et \u00e0 l’\u00e9change de sourires. Selon votre humeur, les nuances DUDE, SYMPA, JAZZ ou PURE pourront vous plaire. Ou alors, vous laisserez-vous s\u00e9duire par une MUSE? De nouveaux outils tels que le site internet, un journal et diverses actions de promotion des ventes ont \u00e9t\u00e9 d\u00e9ploy\u00e9s afin d’assurer une communication cibl\u00e9e.<\/p>\n <\/div>\n <\/div>\n

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Une r\u00e9ussite sans pareille<\/h2>\n

Gr\u00e2ce \u00e0 la refonte de l’image globale et des outils utilis\u00e9s, de nouveaux clients ont \u00e9t\u00e9 gagn\u00e9s et les ventes ont augment\u00e9 de mani\u00e8re significative. Tout cela avec courage et enthousiasme!<\/p>\n <\/div>\n\n \n <\/div>\n\n <\/div>\n\n<\/section>\n\n\n

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Autres projets<\/h2>\n <\/div>\n <\/div>\n
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Atlis AG – TV Spots<\/p>

\u00abKennen Sie die Problematik von zu hartem Wasser? Und auch die L\u00f6sung daf\u00fcr?\u00bb<\/h3>
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Vers le projet<\/div>\n <\/a>\n <\/div>\n\n \n
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Creabeton – Architekturreisen, Direktmarketing<\/p>

\u00abWenn Architekten ins Schw\u00e4rmen kommen\u00bb<\/h3>
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Vers le projet<\/div>\n <\/a>\n <\/div>\n\n \n
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Reize Optik AG – Marketingkommunikation<\/p>

\u00abWie organisieren wir unsere Marketing-Aktivit\u00e4ten professionell und effizient?\u00bb<\/h3>
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Vers le projet<\/div>\n <\/a>\n <\/div>\n\n \n \n <\/div>\n <\/div>\n<\/section>","protected":false},"template":"","meta":{"_acf_changed":false,"footnotes":""},"projekt-kategorie":[44,40,41,38,42,39],"class_list":["post-3286","projekte","type-projekte","status-publish","hentry"],"acf":[],"yoast_head":"\nHasler Weinkellerei AG - virus Ideenlabor AG<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.virusad.com\/fr\/inspiration\/hasler-weinkellerei-ag\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hasler Weinkellerei AG - virus Ideenlabor AG\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.virusad.com\/fr\/inspiration\/hasler-weinkellerei-ag\/\" \/>\n<meta property=\"og:site_name\" content=\"virus Ideenlabor AG\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/virusideenlabor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.virusad.com\\\/fr\\\/inspiration\\\/hasler-weinkellerei-ag\\\/\",\"url\":\"https:\\\/\\\/www.virusad.com\\\/fr\\\/inspiration\\\/hasler-weinkellerei-ag\\\/\",\"name\":\"Hasler Weinkellerei AG - 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