{"id":3744,"date":"2021-06-03T14:58:02","date_gmt":"2021-06-03T14:58:02","guid":{"rendered":"https:\/\/www.virusad.com\/?post_type=projekte&#038;p=3744"},"modified":"2021-06-03T14:58:02","modified_gmt":"2021-06-03T14:58:02","slug":"atlis-ag","status":"publish","type":"projekte","link":"https:\/\/www.virusad.com\/fr\/inspiration\/atlis-ag\/","title":{"rendered":"Atlis AG"},"content":{"rendered":"\n<section  class=\"bilder_gallery_gross  pt_lg pb_lg  bg_gradient \">\n    <div class=\"container\">\n                <div class=\"row\">\n            <div\n                class=\"einleitungstext col-12 col-lg-10 offset-lg-1 mb_lg\">\n                <h2>Quel est le probl\u00e8me?<\/h2>\n<p>Le client nous a demand\u00e9 de pr\u00e9senter les probl\u00e8mes et les effets n\u00e9gatifs de l&rsquo;eau dure dans les m\u00e9nages priv\u00e9s, et de les sensibiliser aux solutions sp\u00e9cifiques de la gamme Atlis. Une attention particuli\u00e8re devait \u00eatre port\u00e9e aux avantages des produits et services en cas de location de syst\u00e8mes de d\u00e9tartrage.<\/p>\n            <\/div>\n        <\/div>\n                <div class=\"row\">\n\n                        <div class=\"item_img col-12 col-md-6 mb_sm d-flex position-relative\" data-aos=\"fade-up\"\n                data-aos-duration=\"300\" data-aos-easing=\"ease-out\">\n                <img decoding=\"async\" src=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/06\/Atlis1_1920x1280-768x512-1-300x200.jpg\" data-sizes=\"auto\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                data-src=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/06\/Atlis1_1920x1280-768x512-1.jpg\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                data-srcset=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/06\/Atlis1_1920x1280-768x512-1.jpg 768w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/06\/Atlis1_1920x1280-768x512-1-300x200.jpg 300w\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                class=\"bg_static_cover mb-0 lazyload blur-up\" alt=\"\">                            <\/div>\n                        <div class=\"item_img col-12 col-md-6 mb_sm d-flex position-relative\" data-aos=\"fade-up\"\n                data-aos-duration=\"300\" data-aos-easing=\"ease-out\">\n                <img decoding=\"async\" src=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/06\/Atlis_Kalkmaster_1080x720-300x200.jpg\" data-sizes=\"auto\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                data-src=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/06\/Atlis_Kalkmaster_1080x720.jpg\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                data-srcset=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/06\/Atlis_Kalkmaster_1080x720.jpg 1080w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/06\/Atlis_Kalkmaster_1080x720-300x200.jpg 300w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/06\/Atlis_Kalkmaster_1080x720-1024x683.jpg 1024w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/06\/Atlis_Kalkmaster_1080x720-768x512.jpg 768w\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                class=\"bg_static_cover mb-0 lazyload blur-up\" alt=\"\">                            <\/div>\n            \n        <\/div>\n    <\/div>\n\n<\/section>\n\n<section  class=\"bild  pt_lg pb_sm  bg_gradient \">\n    <div class=\"container\">\n                <div class=\"row\">\n            <div\n                class=\"einleitungstext col-12 col-lg-10 offset-lg-1 mb_lg\">\n                <h2>Mise en sc\u00e8ne d&rsquo;une solution sur mesure<\/h2>\n<p>Afin de montrer de mani\u00e8re divertissante les effets n\u00e9gatifs de l&rsquo;eau dure dans les m\u00e9nages priv\u00e9s, nous avons d\u00e9velopp\u00e9 un personnage pour repr\u00e9senter l&rsquo;abonnement \u00abKalkmaster\u00bb et r\u00e9alis\u00e9 deux spots TV sur les th\u00e8mes de la \u00abMachine \u00e0 caf\u00e9\u00bb et du \u00abRobinet \u00e0 eau\u00bb. Les courtes s\u00e9quences illustr\u00e9es et enti\u00e8rement anim\u00e9es ont \u00e9t\u00e9 diffus\u00e9es dans le cadre d&rsquo;une vaste campagne t\u00e9l\u00e9vis\u00e9e, ainsi que sur les r\u00e9seaux sociaux.<\/p>\n            <\/div>\n        <\/div>\n                <div class=\"row\">\n            <div class=\"col-12\">\n                <img decoding=\"async\" src=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Atlis_Kalkmaster_LookFeel1_1920x461-300x72.png\" data-sizes=\"auto\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                data-src=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Atlis_Kalkmaster_LookFeel1_1920x461.png\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                data-srcset=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Atlis_Kalkmaster_LookFeel1_1920x461.png 1920w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Atlis_Kalkmaster_LookFeel1_1920x461-300x72.png 300w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Atlis_Kalkmaster_LookFeel1_1920x461-1024x246.png 1024w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Atlis_Kalkmaster_LookFeel1_1920x461-768x184.png 768w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Atlis_Kalkmaster_LookFeel1_1920x461-1536x369.png 1536w\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                class=\"bg_static_cover lazyload blur-up\" alt=\"\">            <\/div>\n        <\/div>\n    <\/div>\n\n<\/section>\n\n<section  class=\"video  pt_0 pb_md \">\n    <div class=\"container\">\n                <div class=\"row\">\n            <div\n                class=\"einleitungstext col-12 col-lg-10 offset-lg-1 \">\n                            <\/div>\n        <\/div>\n                <div class=\"row\">\n            <div class=\"col-12\">\n                <div class=\"embed-container\">\n                    <iframe loading=\"lazy\" title=\"Atlis Kalkmaster Spot 1\" src=\"https:\/\/player.vimeo.com\/video\/438872316?h=d45fc6bca9&amp;dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n<\/section>\n\n<section  class=\"video  pt_0 pb_lg \">\n    <div class=\"container\">\n                <div class=\"row\">\n            <div\n                class=\"einleitungstext col-12 col-lg-10 offset-lg-1 \">\n                            <\/div>\n        <\/div>\n                <div class=\"row\">\n            <div class=\"col-12\">\n                <div class=\"embed-container\">\n                    <iframe loading=\"lazy\" title=\"Atlis Kalkmaster Spot 2\" src=\"https:\/\/player.vimeo.com\/video\/438872293?h=120bc400bd&amp;dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n<\/section>\n\n<section  class=\"text  pt_0 pb_lg \">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12 col-md-10 offset-md-1\">\n                <h2>Une campagne couronn\u00e9e de succ\u00e8s<\/h2>\n<p>Avec cette campagne, Atlis a r\u00e9ussi \u00e0 attirer l&rsquo;attention du grand public sur les probl\u00e8mes de l&rsquo;eau dure, et a consid\u00e9rablement accru la notori\u00e9t\u00e9 de la marque. Le nombre de demandes de syst\u00e8mes et d&rsquo;abonnements a connu une augmentation soutenue depuis la campagne.<\/p>\n            <\/div>\n\n            \n        <\/div>\n\n    <\/div>\n\n<\/section>\n\n\n<section  class=\"teaser_cards  pt_lg pb_lg  bg_gradient \">\n    <div class=\"container\">\n                <div class=\"row\">\n            <div class=\"einleitungstext col-12 col-lg-10 offset-lg-1 mb_lg\">\n                <h2>Autres projets<\/h2>\n            <\/div>\n        <\/div>\n                <div class=\"row\">\n            \n            <div class=\"teaser_item col-12 col-sm-6 col-md-4\" data-aos=\"fade-in\"\n                data-aos-duration=\"600\" data-aos-easing=\"ease-out\">\n                <a href=\"https:\/\/www.virusad.com\/inspiration\/beachmania\/\" class=\"link_area w-100 h-100 d-flex flex-column\">\n                                        <div class=\"img_wrapper position-relative d-flex layout_3\">\n                        <img decoding=\"async\" src=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Beachmania_AS3U1286_1080x720-300x200.jpg\" data-sizes=\"auto\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                data-src=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Beachmania_AS3U1286_1080x720.jpg\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                data-srcset=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Beachmania_AS3U1286_1080x720.jpg 1080w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Beachmania_AS3U1286_1080x720-300x200.jpg 300w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Beachmania_AS3U1286_1080x720-1024x683.jpg 1024w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Beachmania_AS3U1286_1080x720-768x512.jpg 768w\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                class=\"bg_static_cover h-100 w-100 mb-0 lazyload blur-up\" alt=\"\">                    <\/div>\n                                        <p class=\"label\">beachmania &#8211; Branding, Marketingkommunikation<\/p>                    <h3>\u00abDie Weltelite des Beach Volleyballs zum Greifen nah\u00bb<\/h3>                                        <div class=\"flex-grow-1\"><\/div>\n                    <div class=\"btn_vi2\">Vers le projet<\/div>\n                <\/a>\n            <\/div>\n\n            \n            <div class=\"teaser_item col-12 col-sm-6 col-md-4\" data-aos=\"fade-in\"\n                data-aos-duration=\"600\" data-aos-easing=\"ease-out\">\n                <a href=\"https:\/\/www.virusad.com\/inspiration\/creabeton-profi-kampagne\/\" class=\"link_area w-100 h-100 d-flex flex-column\">\n                                        <div class=\"img_wrapper position-relative d-flex layout_3\">\n                        <img decoding=\"async\" src=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/CBS_Profikampagne_2017_Cover_1920x1280-300x200.jpg\" data-sizes=\"auto\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                data-src=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/CBS_Profikampagne_2017_Cover_1920x1280.jpg\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                data-srcset=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/CBS_Profikampagne_2017_Cover_1920x1280.jpg 1920w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/CBS_Profikampagne_2017_Cover_1920x1280-300x200.jpg 300w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/CBS_Profikampagne_2017_Cover_1920x1280-1024x683.jpg 1024w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/CBS_Profikampagne_2017_Cover_1920x1280-768x512.jpg 768w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/CBS_Profikampagne_2017_Cover_1920x1280-1536x1024.jpg 1536w\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                class=\"bg_static_cover h-100 w-100 mb-0 lazyload blur-up\" alt=\"\">                    <\/div>\n                                        <p class=\"label\">Creabeton &#8211; Imagekampagne Profis<\/p>                    <h3>\u00abDas Unm\u00f6gliche m\u00f6glich machen?\u00bb<\/h3>                                        <div class=\"flex-grow-1\"><\/div>\n                    <div class=\"btn_vi2\">Vers le projet<\/div>\n                <\/a>\n            <\/div>\n\n            \n            <div class=\"teaser_item col-12 col-sm-6 col-md-4\" data-aos=\"fade-in\"\n                data-aos-duration=\"600\" data-aos-easing=\"ease-out\">\n                <a href=\"https:\/\/www.virusad.com\/inspiration\/lungenliga-schweiz\/\" class=\"link_area w-100 h-100 d-flex flex-column\">\n                                        <div class=\"img_wrapper position-relative d-flex layout_3\">\n                        <img decoding=\"async\" src=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Lungenliga_Cover2_1920x1280-300x200.jpg\" data-sizes=\"auto\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                data-src=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Lungenliga_Cover2_1920x1280.jpg\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                data-srcset=\"https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Lungenliga_Cover2_1920x1280.jpg 1920w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Lungenliga_Cover2_1920x1280-300x200.jpg 300w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Lungenliga_Cover2_1920x1280-1024x683.jpg 1024w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Lungenliga_Cover2_1920x1280-768x512.jpg 768w, https:\/\/www.virusad.com\/wp-content\/uploads\/2020\/07\/Lungenliga_Cover2_1920x1280-1536x1024.jpg 1536w\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                class=\"bg_static_cover h-100 w-100 mb-0 lazyload blur-up\" alt=\"\">                    <\/div>\n                                        <p class=\"label\">Lungenliga Schweiz AG &#8211; Dokumentation<\/p>                    <h3>\u00abLehrreiche Illustrationen im Dienste der Gesundheit\u00bb<\/h3>                                        <div class=\"flex-grow-1\"><\/div>\n                    <div class=\"btn_vi2\">Vers le projet<\/div>\n                <\/a>\n            <\/div>\n\n            \n            \n        <\/div>\n    <\/div>\n<\/section>","protected":false},"template":"","meta":{"_acf_changed":false,"footnotes":""},"projekt-kategorie":[40,42,43],"class_list":["post-3744","projekte","type-projekte","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Atlis AG - virus Ideenlabor AG<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.virusad.com\/fr\/inspiration\/atlis-ag\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Atlis AG - virus Ideenlabor AG\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.virusad.com\/fr\/inspiration\/atlis-ag\/\" \/>\n<meta property=\"og:site_name\" content=\"virus Ideenlabor AG\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/virusideenlabor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.virusad.com\\\/fr\\\/inspiration\\\/atlis-ag\\\/\",\"url\":\"https:\\\/\\\/www.virusad.com\\\/fr\\\/inspiration\\\/atlis-ag\\\/\",\"name\":\"Atlis AG - virus Ideenlabor 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