{"id":4341,"date":"2021-02-08T16:26:40","date_gmt":"2021-02-08T16:26:40","guid":{"rendered":"https:\/\/www.virusad.com\/?post_type=projekte&p=4341"},"modified":"2021-02-09T15:49:08","modified_gmt":"2021-02-09T15:49:08","slug":"reize-achetez-vos-lunettes-en-suisse","status":"publish","type":"projekte","link":"https:\/\/www.virusad.com\/fr\/inspiration\/reize-achetez-vos-lunettes-en-suisse\/","title":{"rendered":"Reize \u00ab\u00a0Achetez vos lunettes en Suisse\u00a0\u00bb"},"content":{"rendered":"
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Soutien \u00e0 la vente dans le secteur de l’optique<\/h2>\n

Le fabricant suisse de verres de lunettes Reize Optik visait \u00e0 aider ses clients opticiens \u00e0 relancer leurs ventes apr\u00e8s le blocage initial de Corona. Une campagne pour des magasins d’optique a \u00e9t\u00e9 demand\u00e9e pour stimuler les ventes de lunettes dans toute la Suisse.<\/p>\n <\/div>\n\n \n <\/div>\n\n <\/div>\n\n<\/section>\n\n

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Promotion des lunettes suisses<\/h2>\n

Comme solution, nous avons con\u00e7u une campagne, avec laquelle les opticiens encouragent les clients \u00e0 acheter leurs lunettes plus r\u00e9gionalement ou m\u00eame localement. Les opticiens ont pu acc\u00e9der \u00e0 des outils tels que des d\u00e9pliants individualis\u00e9s, des banni\u00e8res postales et Internet, des affiches, des coupons pour des tests de la vue gratuits, des chiffons microfibres en design suisse et divers postes sur les m\u00e9dias sociaux. Les magasins sp\u00e9cialis\u00e9s ont \u00e0 leur tour \u00e9t\u00e9 contact\u00e9s par la soci\u00e9t\u00e9 Reize avec un mailing. Cet envoi comprenait, entre autres, un livret bonus avec lequel les opticiens pouvaient collecter des points en fonction du chiffre d’affaires et enfin les \u00e9changer contre des cadeaux attrayants.<\/p>\n <\/div>\n\n \n <\/div>\n\n <\/div>\n\n<\/section>\n\n

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R\u00e9ouverture r\u00e9ussie<\/h2>\n

Cette vaste campagne a \u00e9t\u00e9 bien accueillie par les opticiens et leurs clients. C’\u00e9tait un geste bienvenu pour attirer l’attention sur la r\u00e9ouverture et pour accueillir les clients de nouveau dans le magasin.<\/p>\n <\/div>\n\n \n <\/div>\n\n <\/div>\n\n<\/section>\n\n\n

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Autres projets<\/h2>\n <\/div>\n <\/div>\n
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Jaguar Land Rover Schweiz – Dokumentation<\/p>

\u00abA piece of English understatement\u00bb<\/h3>
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Vers le projet<\/div>\n <\/a>\n <\/div>\n\n \n
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Lungenliga Schweiz AG – Dokumentation<\/p>

\u00abLehrreiche Illustrationen im Dienste der Gesundheit\u00bb<\/h3>
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Reize Optik AG – Marketingkommunikation<\/p>

\u00abWie organisieren wir unsere Marketing-Aktivit\u00e4ten professionell und effizient?\u00bb<\/h3>
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Vers le projet<\/div>\n <\/a>\n <\/div>\n\n \n \n <\/div>\n <\/div>\n<\/section>","protected":false},"template":"","meta":{"_acf_changed":false,"footnotes":""},"projekt-kategorie":[40,42,39],"class_list":["post-4341","projekte","type-projekte","status-publish","hentry"],"acf":[],"yoast_head":"\nReize "Achetez vos lunettes en Suisse" - virus Ideenlabor AG<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.virusad.com\/fr\/inspiration\/reize-achetez-vos-lunettes-en-suisse\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Reize "Achetez vos lunettes en Suisse" - virus Ideenlabor AG\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.virusad.com\/fr\/inspiration\/reize-achetez-vos-lunettes-en-suisse\/\" \/>\n<meta property=\"og:site_name\" content=\"virus Ideenlabor AG\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/virusideenlabor\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-09T15:49:08+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.virusad.com\\\/fr\\\/inspiration\\\/reize-achetez-vos-lunettes-en-suisse\\\/\",\"url\":\"https:\\\/\\\/www.virusad.com\\\/fr\\\/inspiration\\\/reize-achetez-vos-lunettes-en-suisse\\\/\",\"name\":\"Reize \\\"Achetez vos lunettes en Suisse\\\" - 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